Thorough Training & Support Helps You Succeed Quickly

Your success is everyone's success. Thus, we will provide you with a Master Franchise training program that's thoroughly researched, evaluated and tested, and led by a team of experienced, qualified Home Office staff members. You'll begin by attending a two-week Master Franchise training session at our Home Office in Omaha, Nebraska, U.S.A., covering topics such as these: Building a Pilot Office; Operational Training; Franchise Development; and Franchise Support.

This training will prepare you to open your Pilot Office in an aggressive yet manageable fashion, and then expand the Home Instead Senior Care franchise system throughout your country. And, you'll do this with the guidance of a 10 year plan that's specially tailored for your national market - outlining your recommended annual rates of expansion, and projecting yearly expenditures and growing revenues.

In addition, thanks to the personal relationships you'll develop while at the Home Office, you'll understand the full extent of our excellent support program and know just who can provide help when you need it.

We also provide Master Franchisees with specialized training programs designed exclusively for their key staff members. These training programs are designed to help their key persons develop lasting managerial skills.

Ongoing Assistance

Once you've completed your initial training and initiated operations in your country, the Home Office will continue to guide and support you in many ways:

• Our Field Visit Program will reinforce techniques and methods learned during your initial training. During this time, we'll help you create a business plan that fits your culture and country's regulations.
• Our growing Home Office staff is always ready to serve you. Staff members have a combined 150+ years of franchising experience.
• Interaction with other Master Franchisees will allow you to benefit from their advice and insight.
• Online resource centers and electronic bulletin boards help you stay informed about company and industry developments - positively impacting your operational, marketing and administrative efforts.
• Our International Convention each year brings in Master Franchisees and owners from around the globe to create an unparalleled atmosphere of learning and motivation.
• Our annual International Regional Conference affords you yet another opportunity to learn, network and facilitate the growth of your business.

Marketing and Advertising Provide Ongoing Referral Sources

Our Master Franchisees are universal in their praise of local and national public relations programs that build brand awareness and produce media attention, publicity and visibility for the Home Instead Senior Care network throughout the world.

Home Instead Senior Care Master Franchisees leverage market-tested materials that are the best in the industry. These videos, printed materials and exhibit tools present a thoroughly professional image and create brand trust - exactly what you'd expect from the world's senior care leader. They will help you quickly establish Home Instead Senior Care as the dominant senior care provider in your country.

And the company's public Web site provides a convenient resource for clients and prospective employees to contact Master Franchisees and franchise owners. This online presence also enhances global brand awareness for the Home Instead Senior Care franchise system and reminds visitors to the site of the company's ongoing leadership position in the worldwide senior care industry.